I

createlaunch

researchmanage

experiences, products and brands.

about me

Fascinated by art and technology. I believe that the success of a product is directly linked to the real perception of its value, as well as the way in which the user interacts with it.
Nowadays I work with UX strategy and research, aligned with the development of products and experiences in the automotive sector.

always ask the user

how I work

user-centered

I build user-centered products that generate impact, add value and increase revenue

boldness and consistency

Striving for ambitious results with continuous learning

data and metrics

I make decisions based on evidence, making risk less risky

collaboration

The collective intelligence of those with a common goal reaches extraordinary heights

start with the why.

academy

Marketing degree

University of São Paulo (USP) | 2019 - 2022

User research